The hidden meaning behind world's most recognizable logos
By: Team Ifairer | Posted: 05-02-2018
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Adidas
The Adidas logo looks like a mountain to represent the obstacles that people need to overcome. Originally the logo was just three stripes and didn't stand for anything. So they kept the three stripes and just made them slanted to resemble a mountain.
Its three-leaf shapes is meant to represents the main landmasses of the Americas, Europe and Africa, and Asia respectively. The intersecting lines across the three forms signify diversity.