Golden glory! Beyonce's Latest Fragrance Ad 'RISE'
By: Team Ifairer | Posted: 05-02-2014
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The video opens with an explosion of sparkling gold powder as the camera closes in on Queen Bey.
Accompanying the decadent visuals is a voice over as the pop star offers some of her own sage wisdom: 'You can let yourself disappear or you can stir things up.' A sound like wind in a tunnel rips through the aural landscape of the advert as the words are uttered.